Commercial Analyst Casino
Accountancy and Insurance - Online Gaming
|RecruitGibraltar are currently helping our client who is a market leading online bingo operator who has a great opportunity for a Commercial Analyst Casino to join their high performance team.
As Commercial Analyst, you will be responsible for optimizing player marketing costs, ROI and marketing response rates for the brands within the casino & games vertical incl:
automated retention activities and promotions
providing guidance on how to optimise customer acquisition efforts to ensure max ROI
You are expected to proactively work with the rest of the Casino & Games vertical team (Marketing, Player Operations and VIP) and enable them to meet the net revenue target and player life time value, e.g. optimisation of campaigns and promotions.
You will also work with the Casino & Games marketing team, in particular the Casino & Games Product executive, as well as with Playtech to optimize the KPI delivery of our product portfolio and specifically the game yield and life time value.
You will work actively together with Casino Director and his direct reports to ensure profitable growth for the Casino & Games vertical and the corresponding budget delivery, e.g. will be identifying opportunities to generate incremental EBITDA
You will provide regular guidance regarding financial & KPIs performance and will be actively involved in forecasting and budgeting exercises
Proactive engagement in the monthly plan execute steer cycle for the casino & games vertical in order to ensure optimized process and target delivery.
Supporting Casino & Games Director in KPI and financial budgeting and forecasting
Regular review of KPI performance
Providing the casino & games vertical with day to day reports to support ongoing operations
and decision making aimed at meeting set objectives
Providing key stake holders with management reports regarding the verticals revenue and EBITDA performance
Providing player operations, VIP and marketing teams with reports enabling player
management and operations functions
Ongoing bonus optimization
Game life cycle optimization and game performance management
Knowledge Skills & Experience
A results-oriented individual who will support a variety functions throughout the casino & games vertical in delivering against KPI targets:
Analytical mind set, capability to interpret data and drive business conclusions
Optimization and BI experience with online casinos & games, CRM and marketing
Ability to work across functions and locations
Ability to present a sound business case and findings as a result of interpreting large amounts of data
Understanding of financial reporting including income statements and balance sheets
Salary based on experience with an excellent relocation package and private healthcare.
So if you think you are of the correct calibre to work in such a company and role please contact us today for a confidential chat.